Marketing Lessons

DIY, "Teach Yourself" Marketing Lessons

Marketing Courses for Photographers2021-05-28T14:20:42+00:00

Marketing for Photographers

Proper marketing can help build a thriving photography business. Explore how to find clients, grow your brand, and organically increase your leads with marketing tools specifically designed for photographers by a photographer with a successful marketing career.

Each course is a diy, “teach yourself” online lesson designed specifically for photographers. Lessons are delivered in a digital download format in a PDF, allowing for them to be kept forever and reviewed more than once.

  • Learn about keywords from our SEO Pocket University online courses. This is a DIY online lesson for self-taught SEO. Optimize your photography business with proper marketing tactics.
    Lesson Preview
      TOPICS COVERED:
    • What is a Keyword? Keyword definition.
    • Why are keywords important?
    • What is Keyword Research?
    • Qualities of a Keyword
    • Keyword Types
    • Tools to find Keyword Qualities.
    • How to Choose Keywords for SEO | Keywords for Photographers
    • How to use Keyword Optimization on your Blog and/or Landing Page.
    • Using What We Learned
    • Self-Quiz
  • DIY, self-teach marketing lessons on how to do SEO on your own for Photographers. Lessons 1-6 are "teach yourself" online lessons designed specifically for photographers to expand their knowledge on SEO. Proper marketing can help build a thriving photography business. End the pocket university course with a thorough blogging checklist to help ensure your blog performs in search engines like Google. And a walk-through on two WordPress plug-ins used for SEO: Rank Math and Yoast. TOPICS COVERED:
    • Lesson 1: What are Keywords?
    • Lesson 2: What are Headers?
    • Lesson 3: Site Hierarchy
    • Lesson 4: Internal Linking
    • Lesson 5: External Linking
    • Lesson 6: Checklist
    Course Preview
  • A thorough blogging checklist to help ensure your blog performs in search engines like Google. This is a DIY online lesson for self-taught SEO and walks you through two WordPress plug-ins used for SEO. Optimize your photography business with proper marketing tactics. TOPICS COVERED:
    • Quick Review
    • Rank Math Plugin for WordPress
    • Yoast Plugin for WordPress
    • Printable Checklist
  • Learn about External Linking from our SEO Pocket University online courses. This is a DIY online lesson for self-taught SEO. Optimize your photography business with proper marketing tactics.
    Lesson Preview
      TOPICS COVERED:
    • What is an External Link?
    • Types of External Links
    • Why External Links Are Important
    • When Should You Use No Follow Links
    • Self-Quiz
  • Learn about Internal Linking from our SEO Pocket University online courses. This is a DIY online lesson for self-taught SEO. Optimize your photography business with proper marketing tactics.
    Lesson Preview
      TOPICS COVERED:
    • What is Internal Linking?
    • Rules of Internal Linking
    • What is an Anchor Menu?
    • How to Create an Anchor Menu?
    • Self-Quiz
  • Learn about site hierarchy from our SEO Pocket University online courses. This is a DIY online lesson for self-taught SEO. Optimize your photography business with proper marketing tactics.
    Lesson Preview
      TOPICS COVERED:
    • What is Site Hierarchy?
    • What is a Parent Page?
    • What is a Child Page?
    • Why are Parent/Child Pages Important?
    • What is a URL?
    • How to Make Your URLs SEO Friendly
    • Self-Quiz
  • Learn about headers from our SEO Pocket University online courses. This is a DIY online lesson for self-taught SEO. Optimize your photography business with proper marketing tactics.
    Lesson Preview
      TOPICS COVERED:
    • What are Headings?
    • Why are H1, H2, and H3 headers important?
    • What is an H1?
    • How to Find an H1 on Any Website
    • The Rules of H1’s
    • Proper use of H2-H6 Header Tags
    • Writing SEO Friendly Headers
    • Self-Quiz

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